Thursday, September 2, 2010

Lanvin for H&M

It's official! Alber Elbaz, head designer of the French house Lanvin, will be collaborating with H & M, consisting of women's and men's wear that will launch on November 20th. The womenswear collection will reportedly encompass 30 garments and 15 accessories, while the menswear will include 25 garments and about 10 accessories.

Elbaz says of the collection: “I have said in the past that I would never do a mass-market collection, but what intrigued me was the idea of H&M going luxury rather than Lanvin going public. I thought it was a smart concept so I say 'I do.' This has been an exceptional exercise, where two companies at opposite poles can work together because we share the same philosophy of bringing joy and beauty to men and women around the world.”

Click here to watch Alber speaking about the collection.

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